Introduction to Digital Innovation-Driven Entrepreneurship and Intrapreneurship

This introductory webinar is a precursor to a comprehensive workshop program on Digital Innovation-Driven Entrepreneurship offered by Professors Breslin and Carlson of the University of Galway. Utilizing the “Disciplined Entrepreneurship” process from MIT, this webinar is tailored for entrepreneurs passionate about commercializing digital innovations.

What to Expect

• Exploration of the necessity and impact of digital innovation-driven entrepreneurship and intrapreneurship.
• Understanding the entrepreneurship process, including idea generation, team building, execution, market analysis, and attitude.
• Insights into the spirit and necessary skills for entrepreneurship.
• Overview of the innovation ecosystem, including technology push, market pull, and hybrid approaches.
• Focused guidance on identifying customers and prioritizing customer needs in the development of digital innovations.

Takeaway

This webinar is ideal for individuals running or part of a growing company, offering guidance on whether to pursue learning about structuring a digital innovation-driven enterprise or introducing a new digital innovation-driven product line in an existing company.

Service Information

Applicability: Suitable for entrepreneurs and professionals in growing companies.
Delivery by: University of Galway and TechInnovate
Service Code: SW104
Pricing: Open Access*